究蒔花是一個結合花藝設計與手作皂教學及販售的複合式空間，以職人精神為核心，強調天然、環保與手作工藝。

本次專案從品牌定位出發，協助釐清目標客群與品牌核心，並建立能同時承載教學與商品銷售的品牌識別系統。

設計範疇涵蓋標誌、包裝、文宣與店內外視覺應用，確保品牌在不同接觸點中維持一致性與識別度。

在製作策略上，減少不必要的印刷加工與覆膜使用，使環保理念從概念落實為實際的設計選擇。

設計不只是呈現品牌樣貌，而是讓理念能被完整感知與延續。

Just Design Lab is a multidisciplinary space combining floral design, handmade soap workshops, and retail. The brand is rooted in craftsmanship, with a strong focus on natural materials, sustainability, and artisanal quality.

This project began with brand positioning, clarifying the target audience and core values, and building a coherent identity system that supports both educational experiences and product retail.

The design scope includes logo, packaging, printed materials, and in-store environmental graphics, ensuring consistency and clarity across all brand touchpoints.

Sustainability was a key principle throughout production, reducing unnecessary printing and avoiding lamination wherever possible to minimize environmental impact.

Design here is not only visual expression, but a translation of values into a tangible brand experience.